One question I have seen coming up is regarding tracking Pixels.

In this article I’ll be going over pixels as they pertain to Clickbank.

What Clickbank offers for tracking is a place for you to add your pixel. The same applies for Google ads.

By setting this up you'll link your ad to the Clickbank data.

Please check out the analytics reporting feature in Clickbank for more info on how to read your sales stats:

https://support.clickbank.com/hc/en-us/articles/220375787-Analytics-Reporting

Pixels are designed to track your conversions. It is an analytics tool that allows you to measure the effectiveness of your advertising by understanding the actions that people take on your website.

If you are tracking sales conversions you'd put this on your sales page. You can place a pixel in your FB ad.

Once your Facebook pixel is configured correctly, you’ll be able to see the stats on the Facebook Pixel section of your Ad Manager Page. These stats are not updated in real-time, so the display may lag behind current activity.

You can use the Facebook Pixel to gain insight into Facebook-driven activity. When a customer clicks on a Facebook ad that directs them to a ClickBank order form or confirmation page, an enabled Facebook Pixel tracks the entire journey, including information about the sale amount. It provides information that can help you measure and understand target audiences, as well as grow conversions.

Adding a Facebook Pixel

1. Log in to your ClickBank account.
2. Click the Vendor Settings tab.
3. Click My Site.
4. Click Add Tracking Code on the bottom left side of the Integrated Sales Reporting box.
   The Integrated Sales Reporting page is displayed.
5. Select Facebook Pixel and click Add.
6. Enter your Pixel ID. This ID is connected to your Facebook account.
7. Each pixel is only used for one role. Select one:
• Vendor
• Affiliate
8. Select the page or pages on which to place the pixel:
• Order Form
• Confirmation Page
9. Click Save.

Adding a Google Analytics Pixel

You can add a new Google Analytics pixel to your pages, gaining data on order form and confirmation visits. Once the pixel is enabled, Google Analytics will begin to collect data.

NOTE – Data cannot be removed from Google Analytics once it has been gathered. Verify your account details before enabling a Google Analytics pixel.

1. Log in to your ClickBank account.
2. Click the Vendor Settings tab.
3. Click My Site.
4. Click Add Tracking Code on the bottom left side of the Integrated Sales Reporting box.
   The Integrated Sales Reporting page is displayed.
5. Select Google Analytics and click Add.
6. Enter your Google Analytics Tracking ID.
   The format for a Google Analytics Tracking ID is UA-XXXXXXXX-X.
7. If you want to use cross-domain tracking, enter a domain.
8. Each pixel is only used for one role. Select one:
• Vendor
• Affiliate
9. Select the page or pages on which to place the pixel:
• Order Form
• Confirmation Page
10. For each selected page, select the parameters to send. You can also rename any parameter by entering the new name in the Override column.
11. Click Save.
    The pixel is created in a disabled state.
12. Locate the pixel in the Integrated Sales Reporting section.
13. Click the Enable Tracking Code icon.
    The tracking pixel is enabled.
14. Verify that the pixel is displayed correctly on your order form and/or confirmation page. You can use the Google Tag Assistant extension or by viewing the full code of the page.
15. Verify that the pixel data is being displayed correctly in Google Analytics by viewing the live version of the order form or confirmation page and verifying that the view is displayed in the real-time view.

Adding a Generic Tracking Pixel

1. Log in to your ClickBank account.
2. Click the Vendor Settings tab.
3. Click My Site.
4. Click Add Tracking Code on the bottom left side of the Integrated Sales Reporting box.
   The Integrated Sales Reporting page is displayed.
5. Select Tracking Pixel and click Add.
6. Enter your Tracking Pixel URL. You can add your own key-value pairs to the end of the URL using the following format:
   
   <body of URL>?key=value
7. Each pixel is only used for one role. Select one:
• Vendor
• Affiliate
8. Select the page or pages on which to place the pixel:
• Order Form
• Confirmation Page
9. For each selected page, select the parameters to send. You can also rename any parameter by entering the new name in the Override column.
10. Click Save.